# Company
**Definder represents an international group of companies united by a mission to crowd-financing in real-economy assets.**
DF Platform is the first in a line of products of Definder Network, is a platform for decentralised funding of businesses and real-economy assets thought a structure of Smart Contract Driven Crowdloans. Definder Platfrom is regstered under a Smartlands Platform LTD UK (Company number 11543111) provides unregulated B2B White Label and SaaS tech solutions Platform is a cloud-based applications that provides information services for users (asset owners and investors). Definder Platform (DF Platform) has been re branded from Smartlands in 2022 following a shift in leadership and the product direction. Today the company operates in Estonia and UK jurisdictions with a team of Ukrainian backgroud located in European regions (Poland, Latvia, Estonia, Ukraine, Switzerland).
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Definder Platform has been at a forefront of the RWA innovation since the very inception of the market. In 2017, Smartlands has successfully carried out a pilot project in the UK to tokenize the first property with the FCA (The Financial Conduct Authority) approval. Since then the platform has evolved into a Alternative real Estate financing and tokanization Hub – a place where top real estate and SME opportunities meet with retail investors. Combining Private lending, Yield Staking, Fractal ownership and Refinancing functionality in one – Definder is revolutionising Real estate financing, empowering entrepreneurs and retail investors.
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